I led the design and execution of high-performing email and SMS campaigns for the iconic Jessica Rich brand, spotlighting key product launches, celebrity endorsements, and weekly sales.

By leveraging Klaviyo for email marketing and Attentive for SMS, I crafted visually compelling, strategically optimized messaging that drove conversions and deepened customer engagement. From promotional campaigns to automated flows, every touchpoint was designed to enhance the customer experience while reflecting Jessica Rich’s signature luxury aesthetic and brand identity.