Hi, I’m Brad.

I’m a creative director, brand-builder, and digital strategist with a passion for crafting impactful designs and delightful experiences that resonate with brands and consumers.

A Thoughtful Approach To Design

Collaborative

No good design is created in a vacuum. Whether brainstorming concepts, refining creative briefs, or iterating on designs, I work closely with creative teams to bring concepts to life, integrating feedback and refining ideas to create designs that are authentic, impactful, and unique.

Strategic

Every great design starts with a strategic vision. I merge research and creativity to craft designs that align with brand goals and captivate audiences. Every element, from concept to execution, is purposefully designed to deliver measurable impact.

Efficient

In the fast-paced world of creative projects, efficiency is key. I prioritize streamlined workflows and smart tools to move projects forward quickly without sacrificing quality. From wireframes to polished designs, I deliver creative solutions on time and on point.

Major Brands, Impactful Design

Over the past 10 years, I’ve had the privilege of collaborating with some of the world’s most recognized enterprise brands across industries like entertainment, tech, hospitality, and e-commerce.

From leading creative teams to develop trend driven merchandise for global franchises such as Ghostbusters and Cobra Kai to shaping innovative strategies for brands like Amazon, HBO Max and Disney Broadcast, I bring a blend of strategic thinking and creative execution to every project.

Work That Matters

Ghostbusters Classic Rebrand

A modern take on a timeless classic—trend-driven design direction for this limited edition design capsule.

View Project

Karate Kid x Ghostbusters 40th Anniversary Collection

Two legendary franchises, one epic collaboration—merchandise and packaging design with nostalgic flair.

View Project

Primark x GT Academy Retail Collection

Merchandise and in-store + POS designs inspired by the 2023 Gran Turismo film, exclusively for Primark.

View Project

Word On the Street

"Brad managed all creative launches across 11 unique lines of business and 13 Amazon platforms for our always on advertising partnership with MAX (HBO). Brad improved workflow, and both the account team and clients love him. He’s organized, efficient, and punches above his weight with design expertise and creative strategy. I’d hire him in a heartbeat."

Leigh Riemer, HBO Max

"Brad is consistently diving deep with the agency and product teams to find creative advertising solutions. His ability to identify opportunities to invent/simplify and his bias for action to act on those opportunities is unparalleled. I can’t brag about him enough, he is adding incredible value to the Disney Broadcast account and the Amazon org overall."

Connor Cherry, Disney Broadcast

THE MOOD BOARD

THE MOOD BOARD

Where creativity meets strategy—an inside look at the trends, insights, and inspirations shaping design, branding, and digital storytelling. From deep dives into style guides and merchandising to creative workflows and campaign execution, this blog is a curated space for ideas that move brands forward.

Stay inspired, stay ahead.

Ready To Create Something Amazing? Let’s Chat!

FAQ

  • I’ve managed a diverse portfolio of projects for major brands, including AV production, photoshoot direction, advertising and marketing campaign design, merchandising style guides for film and television, OOH executions, and experiential events that bring brands to life. My expertise spans social media strategy, e-commerce platform development, merchandising, and branding initiatives, allowing me to deliver cohesive solutions across multiple touchpoints.

  • My experience in areas like branding, advertising, and merchandise + packaging design ensures that every project I take on is strategically aligned and creatively driven. Whether leading a team of developers to create an e-commerce site, forecasting trends for new product launches, or managing design teams to create impactful advertising and marketing assets, I bring a holistic approach to deliver results that resonate with audiences and elevate brands.

  • I thrive on managing multifaceted projects by combining organization, creativity, and collaboration. From crafting immersive experiential events to developing comprehensive branding strategies, I ensure each component—whether AV, advertising, or merchandising—integrates seamlessly to achieve the client goals.